Indiabulls Review, Brokerage, Trading Platforms, Product and Services, Demat 2020

Rated 4/5 by Top Share Brokers Team
Indiabulls Ventures Limited Review

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Indiabulls Ventures Limited (Shubh) formerly known as Indiabulls Securities Limited is one of the leading financial market companies providing brokerage, DP, equity research, commodity, currency trading, and advisory services. The Company has a client base of approx 7 lakhs with presence in 18 cities.

The IVL recently moved to discount brokerage business and started offering Flat Fee Rs 15 per trade plans(Lowest in Full Service Brokers). Now the company is promoting brand name with Shubh which is their mobile and web trading platform.

When coming to the company's operational review - IBVL is the first brokers in India to provide an internet-based trading platform. Indiabulls online trading platform - Power Indiabulls (PIB) is a robust desktop based application, developed especially for active traders and made available to Indiabulls clients by paying a one-time activation fee of Rs 750.

Indiabulls mobile trading app- Shubh is fully featured and among one of the best apps for mobile trading in India.

They have central clients account monitoring process, with their in house developed software, which can generate detailed client ledgers and track margin levels dynamically. They have a robust risk management framework.

On Offering point of view - IBVL offers investment options in equity, currency derivatives, commodities, IPOs, Mutual Funds & Bonds. Add on features are Portfolio tracker, Equity Analysis Reports, Market Statistics, various account level reports & comprehensive research reports. The company also offers Margin Trading Funding on 12% Interest rate.

On Customer service - they have various branches to provide one-on-one service as well as E-mail and client helpline support. They have support available only in market hours and not 24*7. Areas, where Indiabulls can improve, can be an online discussion forum, tutorial and online chat with a representative.

Indiabulls Ventures Review 2020 - Quick Summary

Indiabulls Shubh India leading financial market company now offering discount broking services with max Rs 15 per executed order. The company charges are in lowest range for equity delivery, future, Intraday & Currency than its competitors, and delivers with a fantastic platform and mobile trading offering.


  1. Ranked highest broker quality rating "BQ1" by CRISIL
  2. Flat Fee Brokerage @ 15 Plan and Free Delivery Trading
  3. Margin Trading Facility at 12%* interest p.a.
  4. Dedicated Service Branch and Relationship Manager
  5. Comprehensive real time Reports
  6. Strong and handy mobile app- Shubh
  7. Prompt customer service


  1. No 3-in-1 account.
  2. Missing Unlimited Trading Plans
  3. Call and Trade is not free

Request call back from Indiabulls Ventures

Indiabulls Ventures Investment Options Compare

Here we are comparing Indiabulls Ventures with its 5 close competitors on investment options.

Broker Indiabulls Ventures Sharekhan 5paisa Zerodha SAMCO
Equity Trading Type Yes Yes Yes Yes Yes
Currency Trading Yes Yes Yes Yes Yes
Commodity Trading Yes Yes Yes Yes Yes
Mutual Funds Yes Yes Yes Yes No
MF SIP Yes Yes Yes Yes No
ETF Investment Yes Yes Yes Yes Yes
Banking No No No No No
Insurance Yes Yes Yes No No

Indiabulls Ventures Brokerage Plan, Fees and Charges

Brokerage and Commission Rated 3/5

Indiabulls Ventures Account Opening Charges

      »»  Trading Account Opening Charges: Rs 500
      »»  Trading Account AMC: Free
      »»  Demat Account Opening Charges: Free
      »»  Demat Account AMC: Rs 450 PA (2nd Year Onward)

Indiabulls Ventures Brokerage

Flat Fee brokerage plan

    Indiabulls Ventures (Shubh) moved from percentage based plan to the Flat Fee brokerage plan in June 2019. Till now the company was offering trading service on a percentage based. Now you can trade with Indiabulls Ventures Shubu by paying Max Rs 15 per trade or 0.01%, whichever is lower. The changes come into effect to compete with discount brokers who are offering a similar brokerage plan. Angel Broking also did similar changes in brokerage plan, but Indiabulls plan is simple and easy to understand. The broker also offering "Free Delivery Trading" in his new flat fee plan (1 paisa per executed order which is minimum brokerage can be charged by a broker). Account opening charges are Rs 450 and Demat AMC Rs 450 will be charged from second year onwards. The company also offers margin funding of @12% PA. Use Call and Trade facility @ 15 Per executed order. Other than this there are no hidden charges or minimum brokerage charges which were charged previously in percentage based brokerage.

Unlimited trading plan

    This is an unlimited 30 days trading plan offered by IndiaBulls for online customers. The plan is applicable for trading in equity delivery, intraday, equity derivatives and currency derivatives. The basic plan offer flat 30 day fee of Rs 1000 to trade in Equity Delivery and Intraday and Unlimited Rs 1000 30 day plan for Equity Derivatives and Currency Derivative segment. Customer can also avail margin funding facility for equity delivery segment by paying higher monthly fee. Margin funding is not available for the derivative segment.

    Equity Delivery Plan with Margin Funding facility
    (For 30 Days)
    Margin Funding
    Zero Interest
    1Rs 1,000Rs 0
    2Rs 2,000Rs 1,00,000
    3Rs 3,000Rs 2,00,000
    4Rs 5,000Rs 3,25,000
    5Rs 7,500Rs 5,00,000
    6Rs 10,000Rs 6,50,000
    7Rs 12,500Rs 8,50,000
    8Rs 15,000Rs 10,00,000
    9Rs 20,000Rs 12,50,000
    10Rs 25,000Rs 15,00,000
    11Rs 30,000Rs 17,50,000
    12Rs 35,000Rs 20,00,000
    13Rs 45,000Rs 22,50,000
    14Rs 50,000Rs 25,00,000
    15Rs 1,00,000Rs 50,00,000
Detail Review of Unlimited Subscription Plan

For complete brokerage charges and trading plans detail please visit Indiabulls Ventures Brokerage Charges.

Indiabulls Ventures with closest competitors

Here we are comparing Indiabulls Ventures with its 5 close competitors, who are currently market leader in brokerage industry.

Broker Indiabulls Ventures Sharekhan 5paisa Zerodha SAMCO
Service Type Discount Broker Full Service Broker Discount Broker Discount Broker Discount Broker
Brokerage Range Rs 1000 PM 0.1 to 0.5% Rs 20 Rs 20 Rs 20
Account Type 2 in 1 2 in 1 2 in 1 3 in 1 2 in 1
Equity Delivery Rs 1000 0.5% or 50 paisa Flat Fee Rs 20 Free 0.2% or Rs 20 whichever is lower
Equity Intraday Include in Delivery 0.1% or 10 paisa Flat Fee Rs 20 0.03% or Rs 20 whichever is lower 0.02% or Rs 20 whichever is lower
Equity Futures Rs 1000 0.1% or 10 paisa Flat Fee Rs 20 0.03% or Rs 20 whichever is lower 0.02% or Rs 20 whichever is lower
Equity Options Include in Derivatives 2.5% of Premium or Rs 250 per lot whichever is high Flat Fee Rs 20 Flat Fee Rs 20 Flat Fee Rs 20
Commodity NA 0.1% or 10 paisa Flat Fee Rs 20 Flat Fee Rs 20 Flat Fee Rs 20
Currency Futures Include in Derivatives 0.1% or 10 paisa Flat Fee Rs 20 0.03% or Rs 20 whichever is lower 0.02% or Rs 20 whichever is lower
Currency Options Include in Derivatives 2.5% of Premium or Rs 30 per lot whichever is high Flat Fee Rs 20 Flat Fee Rs 20 Flat Fee Rs 20

Please refer unique and accurate Indiabulls Ventures Brokerage Calculator

Open Trading and Demat Account with Indiabulls Ventures Limited

For online trading with Indiabulls Securities, investor has to open an account. Following are the ways to open an account with Indiabulls Securities:

  • Call Indiabulls Customer Support at 0124 4572444 (9:00 A.M. to 6:00 P.M. Monday to Friday excluding Trading Holidays).
  • Contact Indiabulls Securities by sending email at [email protected]
  • Visit their nearest branch.

Contact Indiabulls Ventures


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Alternatives to Indiabulls Ventures


Indiabulls Ventures Trading Platform and Tools

Trading Platforms Rated 4.5/5

    With reference to Platform and tools, Indiabulls has a very stable, reliable & strong trading platform. IBVL offers desktop terminal base, web-based and mobile based trading platform.

    Trading Platform -Power Indiabulls (PIB) - PIB is an integrated trading platform for the internet trading community to invest in equity, F&O, IPOs. It's also providing various trading reports for decision making and technical analysis. A key feature of PIB -

    • Integrated market watch for Equities and Derivatives & Live Streaming Quotes
    • Fast Order Entry
    • A tic by Tic Live Intraday Charts, Technical Analysis, Multiple Market Watch
    • Live Market News & Real-Time Market Statistics
    • Customizable Alerts & Extensive Reports
    • World Market Summary
    • Introducing Intraday Futures

    Indiabulls Shubh - Shubh is a mobile trading app by Indiabulls that supports both ISO and Android systems. This application is loaded with Market Watch, Reports, Order now, Get Quote, Alerts and lots of other features. You can get instant access to Marker Research Reports by Indiabulls Research team. The portfolio tracking is easy with Shubh on the go.

    Shubh Web (Internet Web Trading) - Shubh Web is a comprehensive web-based trading platform by Indiabulls. This web-based trading platform allows you to trade in all the segments on single sign-on. You can track your portfolio, integrated online payment gateway, extensive research reports, live market news, and real-time market statistics.

    For detail review of mobile app and download please visit Indiabulls Ventures Trading Platform Review.

Indiabulls Ventures Trading Platform Compare

Here we are comparing Indiabulls Ventures with its 5 close competitors on Trading Platform.

Broker Indiabulls Ventures Sharekhan 5paisa Zerodha SAMCO
Desktop Windows Yes Yes Yes Yes Yes
Desktop Mac Yes No No No No
Web Trading Yes Yes Yes Yes Yes
Android Tablet App Yes Yes Yes Yes Yes
Android Mobile App Yes Yes Yes Yes Yes
iPhone App (iOS Mobile App) Yes Yes Yes Yes No
iPad App Yes Yes Yes Yes No
Mobile Site Yes Yes Yes Yes Yes

Final thought about Indiabulls Ventures

Rated 4/5 by 33 users

Indiabulls is one of those companies who claim they are the pioneer on internet base trading, now company started offering flat fee plan @15 per executed order and free delivery trading with the launch of updated trading platform Shubh.

Overall Indiabulls Ventures Shubh can a good choice as your broker with their offerings like a wide range of products and services, good customer service and strong trading tools & platform. The interest rate on Margin Trading funding is also lowest in Industry, where other brokers are charging 18% & 24% Indiabulls ventures is charging 12% PA.

If you like what you have read and want to open an trading and demat account with Indiabulls Ventures, leave your contact information with us and we will guide you.

Last updated on 2020-01-29

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Indiabulls Ventures Limited User Reviews

16. Russell Philip 9/1/2020 9:03:05 PM Reply
I opened a standard account with Belfx. After some 2 weeks of trading, they asked me for more investment, so I upped it to around 5K EUR as it was showing profits. All seemed to be going fine, so I invested another 15K EUR and a VIP account was opened. Most of the investments were transferred barring some profit which was left in the standard account for me to practice. I deposited another 5K EUR to make it to the Platinum account, however, it was never converted to Platinum on the pretext that all trades need to be closed and VIP account needs to be opened or have fresh invested amount of 25000 EUR, which looked logical and I also didnít insist.All these while I had withdrawn 100 EUR to check the withdrawal process. After trading for another month, I mentioned that I would like to withdraw my profit, the account started going in big negative. At that point of time, I was asked for more investment to save the account which I didn''''t do and the account was ultimately blown up. I was advise by my military colleague to contact a recovery team, which I made a contact with Mr Albert Murray, he''''s an expert on binary/forex/bitcoin and crypto currency recovery. Him and his team worked relentlessly to get my invested capital including my bonus refunded back to me. I was obligated to recommend him and his funds recovery strategy. Feel free to reach out to him if you are experiencing issues with your investment broker, via his email address: albert murray 428 @ gmail . com
And he will guide you on steps to take and get your invested capital including your bonus refunded back to you.
15. dilip soni 7/19/2020 7:04:24 AM Reply


Brokerage - Excellent
Account Maintenance Fees - Excellent
Website Usability - Excellent
Customer Service - Excellent
Overall Experience - Excellent
14. darshana harshit thakkar 6/2/2020 12:26:50 AM Reply
kindly dont join indiabulls...please please was my mistake i joined


Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
13. Santosh 5/31/2020 1:37:10 PM Reply
RM Anupama Patle of IndiaBulls securities doesnít have any market knowledge and she just keeps chasing the client by calling him until he falls into the trap to do a trade. once the client agrees to trade by sympathy on her words she puts pressure on clients to do huge volumes of trade, convincing him he will not loose any money and But finally he looses all his money bcz its only pure luck and no research.

when you are absoululely busy she call you and gives you false information on the stock price and brokerage to be lieved on you and puts pressure on you buy the stock in huge volume.

I later realised that she chases put pressure on clients to do trade in huge volumes not for the profit of the customer but only to gain her commission from the clients trade.

I was a victim of this fraud lady. She is highly skilled in cheating if you give an opportunity to talk to her you will never realise that you are being cheated. Female RMís are hired by the brokers so that they follow up with the client, lure them and fall into trap. I suggest investors not to believe the RM as they here only for commission.

My post is not to target reputation of Indiabulls securities but highlight the bad practices of RM Anupama patle. similar RM would be be in other firms as well.
12. Santosh 11/25/2019 7:48:50 PM Reply
RM Anupama Patle is one most fradulent agents working for Indiabulls . Her job is to make fool of customer and loose all his money in trade. She is most cunning lady i have seen my life. She even puts pressure to reveal your password to trade.
12.1. Ramesh 5/27/2020 3:17:15 PM
RM Anupama omkarlal patle is very skilled in cheating if you give her an oppotunitty talk to her over the phone you will forget that you are being cheated by an innocent looking lady.She takes the advantage of busy individuals at work who are her specific target. she keeps calling the client over the phone to do the trade himself or reveal the password to her so that she can do the trade, she keeps the face innocently that you get to believe her at one point of time and give her the opportunity to trade you will loose your money in second trade.
11. Santosh 11/25/2019 8:21:33 AM Reply
They have cheated by putting me in a riskier situation and where i could lost a huge amount.


Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor
10. Satish nair 11/8/2017 9:16:17 PM Reply
1. Dishonest. Using your POA, they trade using funds deposited in your account to buy penny stocks. Before you realize your money is gone
2. Worst Customer Service. Their centralised Customer help-desk is impossible to get on phone. RM''s are the rudest creatures possible. My RM one, Vaishali Phalak (902278****) shouts at the top of her voice, when I call for a clarification
3. Arbitrary decisions- They started with Zero AMC and then without any intimation started charging Rs. 450 annually as AMC. I was not aware of it and they informed me after 4 years, after slapping a 2% monthly interest.

Absolutely horrible and fraudulent. Be warned of dealing with Indiabulls Ventures
10.1. Santosh Raut 11/12/2019 8:46:06 AM
Yes i have been a victim of these people please start a thread on mouthshut so more people are aware of these frauds
9. Santosh Raut 11/12/2019 8:43:47 AM Reply
Very bad and fraud Relation ship managers who work only for brokerage. even i incurred huge loss yesterday. i request people to stop using their trading platform. Finally from know i have stopped trading .
8. PRATYUSH 4/28/2019 3:42:58 PM Reply
Relationship manager and research team is not best in class. Most of the time their research and predictions were wrong. They traded without putting stop loss and I incurred high losses.


Brokerage - Average
Account Maintenance Fees - Average
Website Usability - Average
Customer Service - Very Poor
Overall Experience - Below Average
7. Basavaraj 3/7/2019 4:10:42 PM Reply
How to open a account and what''s the leverage

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