FREE Equity Delivery and MF
Flat ₹20/trade Intra-day/F&O
Contact AliceBlue
Open Instant and Online account with AliceBlue in 15 mins.Trade smarter with Alice Blue! Yes, its Rs 15 maximum brokerage, free equity and mutual fund investment, top-rated ANT trading platforms, and plethora of learning resources make it an excellent broker for beginners and seasoned traders.
Alice Blue, a Bangalore-based discount broker was founded in 2006 by Sidhavelayutham Mohan. By offering easy-to-use platforms, customer-centric services and the cheapest Rs 15 brokerage model, it emerged as one of the prominent brokerage houses in India. Let’s discuss more on Alice Blue Review 2024 including its account opening charges, brokerage fee, quality of the trading platform, and more.
The broker is a member of several exchanges i.e., MCX, NSE, BSE, NCDEX, and MCX-SX. Users who have an account with Alice Blue can trade in equity, F&O, currencies, and commodities.
On the brokerage side, the stockbroker has a lucrative and competitive Freedom 15 brokerage plan that charges Rs 15 brokerage for intraday and F&O trading along with equity and mutual fund investment is free of charge.
The discount broker has made a lot of improvements to make its platform super easy to use. Its ANT mobile app and website are user-friendly and super intuitive with all the needed features for traders and investors including stock screeners, advanced charting, technical indicators, trade from charts, F&O analytics, and a lot more.
It also provides an array of trading tools Pivot Points, Trade Finder, RMS Live Updates, and margin trading funding (MTF).
Alice Blue has a PAN-India presence in 20 major cities all over the country to serve customers offline.
Current promotion offere from Prostocks for InvestorGain Visitors:
Current promotion offer from Alice Blue for InvestorGain
Alice Blue has the cheapest discount brokerage plan for you. Yes, the brokerage charges are even lower than Zerodha, Groww, Fyers, Angel One and Upstox Rs 20 plan.
Alice Blue Freedom 15 Flat pricing structure charges you Nil brokerage on investing in stocks (Free delivery trading) A fee of 0.05% or Rs 15 per executed order is charged on intraday and futures trading (stocks, commodities and currencies). A fixed fee of Rs 15 is charged for trading in options contracts.
Thus, Alice Blue charges a maximum of Rs 15 brokerage on every executed trade irrespective of the quantity traded.
You can also apply for IPOs and mutual funds free of cost.
Trading Account Opening Charges: | Free |
Trading Account AMC: | Free |
Demat Account Opening Charges: | Free |
Demat Account AMC: | Rs 400 PA |
Here we are comparing Alice Blue with its 5 close competitors, who are currently market leader in brokerage industry.
Broker | Alice Blue | 5paisa | Zerodha | Upstox | Paytm Money |
Service Type | Discount Broker | Discount Broker | Discount Broker | Discount Broker | Discount Broker |
Brokerage Range | Rs 15 | Rs 20 | Rs 20 | Rs 20 | Rs 20 |
Account Type | 2 in 1 | 2 in 1 | 3 in 1 | 3 in 1 | 2 in 1 |
Equity Delivery | Free | Flat Fee Rs 20 | Free | 2.5% or Rs 20 whichever is lower | 2.5% or Rs 20 whichever is lower |
Equity Intraday | 0.05% or Rs 15 whichever is lower | Flat Fee Rs 20 | 0.03% or Rs 20 whichever is lower | 0.05% or Rs 20 whichever is lower | 0.05% or Rs 20 whichever is lower |
Equity Futures | 0.05% or Rs 15 whichever is lower | Flat Fee Rs 20 | 0.03% or Rs 20 whichever is lower | 0.05% or Rs 20 whichever is lower | 0.02% or Rs 20 whichever is lower |
Equity Options | Flat Fee Rs 15 | Flat Fee Rs 20 | Flat Fee Rs 20 | Flat Fee Rs 20 | Flat Fee Rs 20 |
Commodity | Flat Fee Rs 15 | Flat Fee Rs 20 | Flat Fee Rs 20 | Flat Fee Rs 20 | NA |
Currency Futures | 0.05% or Rs 15 whichever is lower | Flat Fee Rs 20 | 0.03% or Rs 20 whichever is lower | 0.05% or Rs 20 whichever is lower | NA |
Currency Options | Flat Fee Rs 15 | Flat Fee Rs 20 | Flat Fee Rs 20 | Flat Fee Rs 20 | NA |
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For complete brokerage charges and trading plans detail please visit Alice Blue Brokerage Charges.
Please refer unique and accurate Alice Blue Brokerage Calculator
To trade on BSE, NSE, and MCX exchanges, you need a demat and trading account with Alice Blue.
Most of the stock brokers offer two trading accounts one to trade in equity and currency segments and another is a commodity trading account.
However, a few brokers like Fyers and Alice Blue offer a single margin account to allow users to transact in all segments be it equity, currency, and commodity. Thus, you don’t need to
Alice Blue also offers depository services as a CDSL DP. The trading and demat accounts are opened together.
Opening a Demat and trading account with Alice Blue is Free of charge.
When you open an account in Alice Blue, you will have free access to the mutual fund investment products. A demat account is mandatory to invest in mutual funds as all your MF holdings will be stored in your Demat account.
Likewise other popular brokers Zerodha, Fyers, Angel One, and Alice Blue also charge Rs 0 brokerage on direct mutual fund investment.
You can invest (SIP or lumpsum) in any scheme across categories be it equity, hybrid, debt, ELSS, etc. in line with your risk appetite and investment objective.
Investment in direct funds helps you to save lakhs of commission and build long-term wealth.
Open a Free Demat Account Instantly with Alice Blue at zero charges and start trading in equity intraday, derivatives, commodities, and currencies segment at Rs. 15 per order flat brokerage fee. Open Alice Blue Account in a 100% digital and paperless manner, and activate it within 24 hours.
Steps to open Alice Blue Trading & Demat Account online;
Note: If your account does not get activated within 24 hours then drop a mail on [email protected].
Contact AliceBlue
Open Instant and Online account with AliceBlue in 15 mins.Alice Blue provides ANT (Analyse N Trade) online trading platform in mobile app and web versions. The platform is built by TradeLab and Omnesys Nest RMS (Risk Management System) and OMS (Order Management System).
Alice Blue has a Rs 0 platform fee to use any of its platforms be it the ANT mobile app or ANT website.
Let’s briefly review the features offered by Alice Blue Trading Platforms;
ANT Mobi 2.0 App is the latest version of Alice Blue mobile trading app.
The app comes with superior interface and cutting-edge trading tools to provide an enhanced user experience.
Features you’ll love on the Alice Blue ANT Mobile App include a customizable dashboard, market depth with deeper insights, stock and options screener, charts with 100+ indicators, fastest payins and payout, stock fundamentals, direct trade from option chain, in-app news, and a lot more.
Users can even place basket orders on the ANT stock trading app to execute multiple trades in one go.
Use Alice Blue App to enjoy a one-click trading experience in equity, derivatives, currencies, and commodities anytime, anywhere. Download the Alice Blue Super App on any Android or iOS (iPhone or iPad) device.
ANT Web by Alice Blue is a browser-friendly trading website. The web platform does not require users to install any software on their device as users can logged into their account on any browser.
It is a simple, user-friendly, and lightning-fast website that enables you to place and execute orders at just a click.
You can create multiple watchlists, create price alerts, use futures & ETF screeners, view multiple charts with TradingView charts, use 100+ technical indicators, and even trade (buy and sell) directly from the charts.
F&O traders will also find interesting features like multi-functional option chain with Option Greeks, Trade from Option chain, in-depth F&O trade analytics, Pre-built and customizable options strategy builder.
Rise by Alice Blue is a dedicated mutual fund investment app. The Rise app enables you to invest in direct mutual funds at zero commission.
Start SIP in any direct funds across top fund houses and save upto 1.5% additional returns.
Also, it offers other investment products like SGBs, government bonds, and corporate bonds.
Built a front-end custom trading platform using Alice Blue ANT Plus API that supports multiple programming languages like Java, C#, JS, etc.
The API is useful for algo traders, startups, and finance companies who want to build a customized platform for trading and investment. The websocket technology empowers you to enjoy the fastest trading experience with order placement in less than 50 milliseconds.
The ANT Plus API is absolutely free of cost.
For detail review of mobile app and download please visit Alice Blue Trading Platform Review.
Alice Blue offers customer-oriented support with a dedicated team for each service, be it account opening, call & trade, funds, API and others. You can submit queries to the dedicated team via email, helpline number or even a ticket. The customer representatives provide prompt services.
Offline services are also offered through Alice Blue branches, franchise and sub-broker offices across the country.
For experienced traders looking for the cheapest broker, Alice Blue is the best stock broker as it charges only a flat fee of Rs 15.
If you are an investor or a beginner, there is no brokerage on investments in stocks, IPO and mutual funds. Also, the broker has a super intuitive ANT mobile app and website that offer a hassle-free investing experience.
Beginners have access to a wealth of educational resources on Trade School and ANT IQ Blog.
Last updated on: 2024-01-12
Ratings:
Brokerage - Very Poor
Account Maintenance Fees - Very Poor
Website Usability - Very Poor
Customer Service - Very Poor
Overall Experience - Very Poor