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ICICIDirect Vs Wisdom Capital: Which one is better?

Both the brokers are registered with SEBI and offers investment in Equity, F&O, Currency and Commodities. The brokerage of ICICIDirect Max Rs. 20 per trade while the brokerage of Wisdom Capital ranges between Rs 9. ICICIDirect is a Full Service Broker where Wisdom Capital is a Discount Broker. Overall rating for both the brokers are equal with rating 4 out of 5. Number of active customer for ICICIDirect is 18,69,925 where number of active customer for Wisdom Capital is 3,820. ICICIDirect is serving more customer compare to Wisdom Capital.

Here we present side-by-side comparison of ICICIDirect vs Wisdom Capital share brokers in India. The comparison is based on more than 100+ attributes for clear decision making. To be precise, we have compared ICICIDirect vs Wisdom Capital's on brokerage plans, Plan types, Customer Service, Maintenance fees, AMC, Trading Platforms, Rating, Reviews, Mobile App, Margin/Leverage/Exposure, Demat Account and Investment Options provided to Share Brokers in India. This will help you in make up your mind and clear things for you so that you can choose the best broker for youself. We also help our visitors with account opening.

Here we present side-by-side comparison of ICICIDirect vs Wisdom Capital share brokers in India. The comparison is based on more than 100+ attributes for clear decision making.

To be precise, we have compared ICICIDirect vs Wisdom Capital's on

  • Brokerage plans
  • Plan types
  • Customer Service
  • Maintenance fees
  • AMC
  • Trading Platforms
  • Rating
  • Reviews
  • Mobile App
  • Margin/Leverage/Exposure
  • Demat Account
  • Investment Options
  • And many more attributes

This will help you in make up your mind and clear things for you so that you can choose the best broker for yourself. We also help our visitors with account opening.

Compare ICICIDirect vs Wisdom Capital on Service

  ICICIDirect Compare
ICICIDirect
Wisdom Capital Compare
Wisdom Capital
Overall Rating
Brokerage Charges
Trading Platform
Investments Offering
Customer Service
Broker Type What is this parameter? Full Service Broker Discount Broker
Exchanges Supported What is this parameter? NSE, BSE, MCX BSE, NSE, MCX, NCDEX
Active Clients 18,69,925 3,820
Broker Overview ICICIDirect is one of the top-rated full-service stock brokers serving an active clientele base of above 30 lakh. Its multiple trading & investing products, Rs. 20 NEO flat discount brokerage plan, reliable research and advisory, and advanced tec... Know more about ICICIDirect Wisdom Capital shines in its ability to personalize the broker-trader relationship. With price, execution and service mattering the most to hyperactive traders, Wisdom Capital is competitive in the first two (price & execution) and specializes in the...Know more about Wisdom Capital
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Account Opening Charges and AMC

Compare ICICIDirect vs Wisdom Capital on Trading & Demat Account Opening Charges

Comparison of ICICIDirect with Wisdom Capital on trading & demat account opening charges and AMC. Trading account opening charges - Both broker offers Free Trading account opening. Demat AMC charges - ICICIDirect charges Rs 300 per annum AMC for Demat account where Wisdom Capital charges Rs 999 Life time AMC AMC for Demat account.

Trading & Demat Account Opening Charges - Compare ICICIDirect with Wisdom Capital
Charges ICICIDirect Wisdom Capital
Trading Account Opening Fees Free Free
Trading AMC Free Free
Demat Account Opening Fees Free Free
Demat AMC Rs 300 per annum Rs 999 Life time AMC
Provide DP Service Yes Yes
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About Brokerage Plans

Compare ICICIDirect vs Wisdom Capital on Plan Options

Plans are the most important feature you look when compare ICICIDirect with Wisdom Capital. This section compare on high level about type of plans offered by brokers. Multiple Plans - Both the brokers provides Multiple Plans. You have option to select plan as per your trading streategy.. Monthly Plans - Both the brokers don't have Monthly Plans.

Compare ICICIDirect with Wisdom Capital on Plan Options
Plan Types ICICIDirect Wisdom Capital
Multiple Plans Yes Yes
Monthly Plans No No
Yearly Plans No No
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Account Opening Request

Account Opening

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Brokerage Charges

Compare ICICIDirect vs Wisdom Capital on Brokerage Charges

ICICIDirect Brokerage Plan detail - ICICI Direct NEO is a flat brokerage plan that charges a flat fee of Rs. 20 per order on equity intraday, equity options, currency, and commodity derivative trading segment while offers free equity futures trading.

Wisdom Capital Brokerage Plan detail - Trade on your Pro Plan,buy and sell FnO Rs 9 Per trade, 0.005% Intraday,0.05% Delivery.If you are large or small investore this will give you freedom in your trade. Delivery Limit/Margin In Cash is 1X,Intraday Limit/Margin In Futures is 6X MIS & 20X in Cover Order,Intraday Limit/Margin In Options is 1X Buy & 6X Sell,Intraday Limit/Margin In Cash is Upto 40 X MIS, Intraday Limit/Margin In Delivery is Upto 5X.

Brokerage Charges - Compare ICICIDirect with Wisdom Capital
Brokerage Charges Compare ICICIDirect Wisdom Capital
Plan Name NEO Flat Discount Brokerage Plan Flat Fee Rs 9 Trading Plan (Pro Plan)
Equity Delivery 0.55% 0.05% or 5 paisa
Equity Intraday Flat Rs. 20 per order 0.01% or 1 paisa
Equity Futures Free (Rs. 0 brokerage) Flat Fee Rs 9
Equity Options Flat Rs. 20 per order Flat Fee Rs 9
Currency Futures Flat Rs. 20 per order Flat Fee Rs 9
Currency Options Flat Rs. 20 per order Flat Fee Rs 9
Commodity Trading Flat Rs. 20 per order Flat Fee Rs 9
Minimum Brokerage Rs 35 per trade NIL
Hidden Charges Yes Info Not Available
Funding Yes - 18% interest PA Info Not Available
Call & Trade Charges First 20 call free and Rs 25 there onwards. NA
Auto Square off Charges First 20 call free and Rs 25 there onwards. NA
Brokerage Calculator Brokerage Calculator for ICICIDirect Brokerage Calculator for Wisdom Capital
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Share Broker's Transaction Charges

Compare ICICIDirect vs Wisdom Capital on Transaction Charges

Compare ICICIDirect with Wisdom Capital on transaction charges and PCM fee by segment.

Transaction Charges - Compare ICICIDirect with Wisdom Capital
Transaction Charges Compare ICICIDirect Wisdom Capital
Equity Delivery NSE:335 Per Cr | BSE:375 Per Cr NSE:335 Per Cr | BSE:375 Per Cr
Equity Intraday NSE:335 Per Cr | BSE:375 Per Cr NSE:335 Per Cr | BSE:375 Per Cr
Equity Futures NSE:200 Per Cr | BSE:FREE NSE:200 Per Cr | BSE:FREE
Equity Options NSE:5050 Per Cr | BSE:3700 Per Cr NSE:5050 Per Cr | BSE:3700 Per Cr
Currency Futures NSE:90 Per Cr | BSE:25 Per Cr NSE:90 Per Cr | BSE:25 Per Cr
Currency Options NSE:4000 Per Cr | BSE:100 Per Cr NSE:4000 Per Cr | BSE:100 Per Cr
Commodity NA Non-Agri: Rs 360 Per Cr | Agri: Rs 275 Per Cr
Brokerage Charges Complete Brokerage Plans for icicidirect Complete Brokerage Plans for wisdom-capital
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Account Features

Compare ICICIDirect vs Wisdom Capital on Account Features

Compare ICICIDirect with Wisdom Capital on Account Features like 3-in-1 account, Algo Trading, NRI Trading, Margin Trading Funding and many more. Account Type - ICICIDirect offers 3-in-1 account where Wisdom Capital offers only 2-in-1 account which includes trading and demat account. Algo Trading - Wisdom Capital offers Algo Trading where ICICIDirect doesn't offers Algo Trading. Margin Funding - ICICIDirect offers a margin funding where Wisdom Capital doesn't offers margin funding. NRI Trading - ICICIDirect offers NRI where Wisdom Capital doesn't offers NRI Trading.

Account Features - ICICIDirect with Wisdom Capital
Account Features Compare ICICIDirect Wisdom Capital
3 in 1 Account Yes, ICICIDirect have 3-in-1 accounts. Bank Account, Demat and Trading account. No ICICIDirect have 2-in-1 account. Only Demate and Trading account.
Charting Yes Yes
Algo Trading No Yes
SMS Alerts Yes Yes
Online Demo Yes Yes
Online Portfolio Yes No
Margin Trading Funding Available Yes No
Combined Ledger for Equity and Commodity No Yes
Intraday Square-off Time 3:15PM 3:15PM
NRI Trading Yes No
Other Features NIL NIL
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Trading Platform

Compare ICICIDirect vs Wisdom Capital on Trading Platform

With our expert research team, we have compared all the major features of Trading platform b/w ICICIDirect and Wisdom Capital. This comparison covers Desktop Trading Platform, Web, Mobile for Windows, Android and iOS. We have provided links for mobile app to download and demo links for easy access.

Trading Platform - Compare ICICIDirect with Wisdom Capital
Trading Platform Compare ICICIDirect Wisdom Capital
Desktop Trading Platform Trade Racer NEST Trader & NSE NOW
Desktop Demo Desktop Demo Info Not Available
Desktop Platform (Windows) Yes Yes
Desktop Platform (Mac) Yes No
Web Trading Platform Yes Yes
Web Trading Detail https://www.icicidirect.com http://trade.wisdomcapital.in./
Web Trading Demo Web Trading Demo Info Not Available
Mobile Site Yes Yes
Mobile Trading Yes Yes
Mobile Trading App ICICI direct Mobile TradeEye
Mobile Trading App Demo ICICI direct Mobile Demo Info Not Available
Android Mobile App Yes Yes
Android App Download Andriod ICICI direct Mobile Download Andriod TradeEye Download
iPhone Mobile App (IOS) Yes Yes
iOS App Download iOS ICICI direct Mobile Download Info Not Available
Android Tablet App Yes Yes
iPad App (IOS) Yes Yes
Trading Software Charges Free Info Not Available
Equity Brokerage Calculator Equity Intraday and Delivery Brokerage Calculator for ICICIDirect Equity Intraday and Delivery Brokerage Calculator for Wisdom Capital
Futures Brokerage Calculator Futures Brokerage Calculator for ICICIDirect Futures Brokerage Calculator for Wisdom Capital
Options Brokerage Calculator Options Brokerage Calculator for ICICIDirect Options Brokerage Calculator for Wisdom Capital
Detail Detail on Trading Platforms for icicidirect Detail on Trading Platforms for wisdom-capital

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Broker Ratings by Users

Compare ICICIDirect vs Wisdom Capital on User Rating

  ICICIDirect Wisdom Capital
  267 Customer Reviews    Rate ICICIDirect 8 Customer Reviews    Rate Wisdom Capital
Fees Ratings 2.4 4.3
Trading Brokerage Rating 1.8 4.5
Trading Platform Usability 3.3 3.3
Customer Service Ratings 2.9 4.4
Overall Ratings 2.5 3.9
Broker Rating ICICIDirect is Rated 2.5 / 5 based on 267 customer reviews Wisdom Capital is Rated 3.9 / 5 based on 8 customer reviews
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Investment Offerings

Compare ICICIDirect vs Wisdom Capital on Investment Offerings

Compare ICICIDirect with Wisdom Capital on Investment Offerings like Online IPO Application, Equity Cash and F&O, Currency, Commodity Trading, Mutual Funds Investment, Bonds/NCD, EFT, Banking, Insurance, Forex Trading, Mutual Funds SIP, Equity SIP, PMS Services. Equity and Equity deravitives - Both broker offers trading/investment options in Equity and Equity Derivatives on both the exchanges NSE/BSE. Commodity Trading - Wisdom Capital offers trading options in Commodity (MCX) where ICICIDirect doesn't offer. Online Mutual Fund Investment - ICICIDirect offers online mutual fund investment option where Wisdom Capital doesn't offer. Portfolio Management Services (PMS) - ICICIDirect provide PMS Service where Wisdom Capital doesn't offer

Investment Offerings - Compare ICICIDirect with Wisdom Capital
Investment Offerings Compare ICICIDirect Wisdom Capital
Equity Cash and F&O Yes Yes
Currency Deravitives Yes Yes
Commodity No Yes
Online IPO Application Yes No
Mutual Funds Yes No
Bond / NCD Yes No
ETF Yes Yes
Banking Yes No
Insurance Yes No
Forex No No
MF SIP Investment Yes No
Equity SIP Investment Yes No
PMS Service Yes No
Other Investment Options NIL NIL
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Order Types

Compare ICICIDirect vs Wisdom Capital on Order Types

Order Type - Compare ICICIDirect with Wisdom Capital on offerings of order types. All the brokers provide CNC Order, MIS Order, NRML Order. The difference comes with the advance order type like cover order, bracket order, AMO and GTC order. Cover Orders (CO) - ICICIDirect provide Cover Orders (CO) where Wisdom Capital doesn't offer.Cover Orders (CO) is placed an compulsory stop loss and this is a intraday position. With cover order broker give you additional margin, as this order are placed with compulsory SL. Bracket Orders (BO) - Both broker don't have Bracket Orders (BO).With the name its cleare in Bracket orders you lock in a profit by bracketing an order with two opposite-side orders. A BUY order is bracketed by a high-side sell limit order and a low-side sell stop order. You will get higher margin in bracket order as you are limiting your losses. After Market Orders (AMO)- both offers AMO facilities. The orders are sent to exchange on the next trading day. GTC Orders- ICICIDirect offers Good Till Cancelled (GTC) orders where Wisdom Capital doesn't support Good Till Cancelled (GTC) orders.

Order Types - Compare ICICIDirect with Wisdom Capital
Order Type Compare ICICIDirect Wisdom Capital
CNC order Yes Yes
MIS order Yes Yes
NRML order Yes Yes
Cover order Yes No
Bracket order No No
AMO-After Market Orders Yes Yes
GTC-Good Till Cancelled Yes No
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Customer Service Offered

Compare ICICIDirect vs Wisdom Capital on Customer Service

Compare ICICIDirect with Wisdom Capital on customer service offered by the broker. This section compares types of service offered by each broker for a quick resolution for query/issue you have.

Customer Support - Compare ICICIDirect with Wisdom Capital
Customer Service Compare ICICIDirect Wisdom Capital
24/7 Customer Service ICICIDirect vs Wisdom Capital - 24x7 customer support No No
Email Support ICICIDirect vs Wisdom Capital - Email Support Yes Yes
Onine Live Chat ICICIDirect vs Wisdom Capital - Onine Live Chat No Yes
Phone Support ICICIDirect vs Wisdom Capital - Phone Support Yes Yes
Toll Free Number ICICIDirect vs Wisdom Capital - Toll Free Number No No
Through Branches ICICIDirect vs Wisdom Capital - Through Branches Yes No
Customer Care Number ICICIDirect vs Wisdom Capital - Customer Care Number 1860 123 1122 Info Not Available
Account Opening Process ICICIDirect vs Wisdom Capital - Account Opening Process Online Info Not Available
Customer Support Email ICICIDirect vs Wisdom Capital - Customer Support Email [email protected] Info Not Available
Knowledge Center/Education ICICIDirect vs Wisdom Capital - Knowledge Center/Education https://www.icicidirect.com/knowledge-center Info Not Available
Head Office Address ICICIDirect vs Wisdom Capital - Head Office Address/Corporate Address ICICI Centre,
H.T. Parekh Marg,
Churchgate,
Mumbai - 400020
Info Not Available
Website ICICIDirect vs Wisdom Capital - Company Website https://www.icicidirect.com Info Not Available
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Tips/Research/Reports Published

Compare ICICIDirect vs Wisdom Capital on Research Reports, Tips

Compare ICICIDirect with Wisdom Capital on research reports and tips provided by the broker.

Research Reports - Compare ICICIDirect with Wisdom Capital
  ICICIDirect Wisdom Capital
Research Mutual Funds ICICIDirect vs Wisdom Capital - Research Mutual Funds Yes No
Research Equity Reports ICICIDirect vs Wisdom Capital - Research Equity Reports Yes No
Research ETF ICICIDirect vs Wisdom Capital - Research ETF Yes No
Daily Market Report ICICIDirect vs Wisdom Capital - Daily Market Report Yes No
Free Tips ICICIDirect vs Wisdom Capital - Free Tips Yes No
Quarterly Result Analysis ICICIDirect vs Wisdom Capital - Quarterly Results Yes No
News Alerts ICICIDirect vs Wisdom Capital - Yes No
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Demat Account

Compare ICICIDirect vs Wisdom Capital on Demat Account

Compare ICICIDirect with Wisdom Capital on Demat Service and Charges. When compare Broker A with Broker B on Dmeat account, we mainly focus on two points - Demat AMC and Debit Transaction Charges.

Demat AMC are the charges which one need to pay every year to maintain demat account. Some brokers offer Demat AMC for free, some charge onetime fee, some charge per annum fee. This is your recurring cost, so one should consider this cost when opening Demat account.

Demat AMC for Wisdom Capital is Free (₹1000 Refundable deposit + ₹1000 one time charges) where for ICICIDirect is ₹700 pa. Wisdom Capital is a better choice in terms of Demat AMC compare to ICICIDirect.

Second charges which we want to discuss are transaction charges on debit of shares or MF. For IPO, MF, Delivery trading – when one sell the script, there are debit transaction charges. These charges are apart from your brokerage and other regularity charges one need to pay.

Transaction charges on debit of ISIN for ICICIDirect is 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) where for Wisdom Capital is ₹12.You can see this charges on debit of Equity/Mutual Funds from your demat account.

This section covers about demat charges, demat service and other details

Demat Charges - Compare ICICIDirect with Wisdom Capital
  ICICIDirect Wisdom Capital
DP Source CDSL NSDL
DP ID ICICIDirect vs Wisdom Capital - DP ID 14300 No
Demat Account Annual Maintenance Charges(AMC) ₹700 pa Free (₹1000 Refundable deposit + ₹1000 one time charges)
Advance Deposit Rs. 7500/- , If the client is not having ICICI BANK Account
Statutory charges Nil Nil
Transaction Charges on Debit (Per ISIN) 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) ₹12
Demat ₹50 per set up ₹3 per certificate + ₹20 per DFR
Remat ₹25 for 100 securities upto max fee of Rs 3 lakh, MF Reconversion ₹25 per transaction ₹20 for every hundred securities or ₹20 per certificate (whichever is higher)
Pledge Creation 0.02% (Min ₹35 and Max ₹25,000) ₹50 per transaction
Pledge Creation Confirmation 0.02% (Min ₹35 and Max ₹25,000) Nil
Pledge Closure 0.02% (Min ₹35 and Max ₹25,000) ₹25 per transaction
Pledge Closure Confirmation 0.02% (Min ₹35 and Max ₹25,000) Nil
Pledge Invocation 0.02% (Min ₹35 and Max ₹25,000) ₹25 per transaction
Failed Instruction Charges ₹30 per transaction ₹20
Other Charges Nil Nil
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Special Offers,Advantages,Disadvantages

Compare ICICIDirect vs Wisdom Capital on Special Offers and Promotion

Compare ICICIDirect with Wisdom Capital on the general features, advantages, disadvantages, payout options, payout time, bank supported and charges, special offers and promotion.

Compare ICICIDirect vs Wisdom Capital on Special Offers and Promotion
  ICICIDirect Wisdom Capital
Pay In and Pay Out Options ICICIDirect vs Wisdom Capital - Pay In and Pay Out Options Pay-in/adding funds - Cheque, Online Bank Transfer from ICICI Bank.
Pay-out/Fund Withdrawal - Bank Transfer only.
Info Not Available
Payout Time ICICIDirect vs Wisdom Capital - Payout Time Instant to ICICI Bank. Info Not Available
Bank Supported and Charges ICICIDirect vs Wisdom Capital - Bank Supported and Charges Info Not Available Info Not Available
Bank Detail Direct from your ICICI bank account. Info Not Available
Likes
  • 100% digital and paperless 3-in-1 account opening facility.
  • Trade on the BSE, NSE, MCX, and invest in other products.
  • Multiple brokerage plans for residents and NRI trading.
  • All kinds of trading platforms across web, app, and desktop versions.
  • Invest in mutual funds for free with ICICIdirect Money App.
  • Expert research calls and recommendations.
  • Sell stocks and get cash instantly with the e-ATM facility.
  • Advanced orders like bracket order, cover order, after market order, and basket order.
  • Place Valid Till Cancelled (VTC) order, valid for 45 days.
  • Informative articles, blogs, videos, learn hub, and Investonomics learning platform for beginners.
  • Margin funding
  • Loans on securities.
  • Dedicated customer services.

Detail Review...

Detail Review...

Dislikes
  • High brokerage charges.
  • The broker levies a minimum brokerage fee, which varies across brokerage plans.
  • NEO flat discount brokerage plan (Rs. 20) charges a one-time subscription fee of Rs. 299.
  • Mutual fund investment with ICICIDirect is not free, as it charges a lower of Rs. 30 or 1.5% on SIP transaction and Rs. 100 fees on lumpsum investment.

Detail Review...

No support to invest in IPOs, Mutual Fund and Bonds; charges for using semi-automated algo trading.

Detail Review...

Special Offers/Promo Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds.
Enquiry Open Zerodha Account Now>> Open Zerodha Account Now>>

Last Updated on 2023-09-14T04:34:26+00:00