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To answer this question, we can say that these are two service providers who offer 100% the same services, with the same plan.
So what makes the difference between these 2 brokers?
The major difference we can say is Zerodha has invested more in learning. Zerodha Varsity, Zerodha support portal, Zerodha Q&A and Z-connect are a haven for new as well as experienced investors/traders. You can get an in-depth learning experience with Zerodha.
Where Upstox also started the same practice, but not able to match with the Zerodha Quality.
Second difference we have observed is Zerodha is trying to make the maximum thing in an automated way so investors/traders need not depend on call & trade service or support call. Zerodha takes each and every investor query very seriously and tries to resolve the same for all customers with the help of technology. With that, they are able to reduce workload for employees as well as give better service to Investor.
Zerodha offers the best online trading app – Kite, Web platform – Kite, Direct Mutual fund investment with Zerodha Coin. Online IPO investment via UPI, Apply in buyback online, Fund transfer (In and out) online request, UPI payment integration and online/paperless account opening process.
In summary, Zerodha become number one broker by beating up ICICI Direct, HDFC Securities, Angel Broking, and many big names because of its quality service and better management. Management has direct focus on each and every query, that’s make a major difference in service industry.
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Zerodha Trade@20
