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ICICIDirect Vs Upstox: Which one is better?

Both the brokers are registered with SEBI and offers investment in Equity, F&O, Currency and Commodities. The brokerage of ICICIDirect Max Rs. 20 per trade while the brokerage of Upstox ranges between Rs 20. ICICIDirect is a Full Service Broker where Upstox is a Discount Broker. ICICIDirect is having overall lower rating compare to Upstox. ICICIDirect is rated only 4 out of 5 where Upstox is rated 4.5 out of 5. Number of active customer for Upstox is 38,64,087 where number of active customer for ICICIDirect is 26,86,765. Upstox is serving more customer compare to ICICIDirect.

Here we present side-by-side comparison of ICICIDirect vs Upstox share brokers in India. The comparison is based on more than 100+ attributes for clear decision making. To be precise, we have compared ICICIDirect vs Upstox's on brokerage plans, Plan types, Customer Service, Maintenance fees, AMC, Trading Platforms, Rating, Reviews, Mobile App, Margin/Leverage/Exposure, Demat Account and Investment Options provided to Share Brokers in India. This will help you in make up your mind and clear things for you so that you can choose the best broker for youself. We also help our visitors with account opening.

Here we present side-by-side comparison of ICICIDirect vs Upstox share brokers in India. The comparison is based on more than 100+ attributes for clear decision making.

To be precise, we have compared ICICIDirect vs Upstox's on

  • Brokerage plans
  • Plan types
  • Customer Service
  • Maintenance fees
  • AMC
  • Trading Platforms
  • Rating
  • Reviews
  • Mobile App
  • Margin/Leverage/Exposure
  • Demat Account
  • Investment Options
  • And many more attributes

This will help you in make up your mind and clear things for you so that you can choose the best broker for yourself. We also help our visitors with account opening.

Compare ICICIDirect vs Upstox on Service

  ICICIDirect Compare
ICICIDirect
Upstox Compare
Upstox
Overall Rating Rated 4 stars Rated 4.5 stars
Brokerage Charges Rated 2.5 stars Rated 4.5 stars
Trading Platform Rated 4.5 stars Rated 4.5 stars
Investments Offering Rated 5 stars Rated 4 stars
Customer Service Rated 4 stars Rated 4.5 stars
Broker Type What is this parameter? Full Service Broker Discount Broker
Exchanges Supported What is this parameter? NSE, BSE, MCX NSE, BSE, MCX
Active Clients 26,86,765 38,64,087
Broker Overview ICICIDirect is one of the top-rated full-service stock brokers serving an active clientele base of above 30 lakh. Its multiple trading & investing products, Rs. 20 NEO flat discount brokerage plan, reliable research and advisory, and advanced tec... Know more about ICICIDirect One of the best discount brokers in India 2023 with ₹20 flat brokerage charges, free mutual fund investment, fantastic feature-rich Upstox pro trading platform in web and app versions, and reliable customer service.
Broker Enquiry Request call back from Zerodha Request call back from Upstox
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Account Opening Charges and AMC

Compare ICICIDirect vs Upstox on Trading & Demat Account Opening Charges

Comparison of ICICIDirect with Upstox on trading & demat account opening charges and AMC. Trading account opening charges - ICICIDirect offer Free account opening where Upstox charges Promotion offer: Free for account opening. Demat AMC charges - Upstox offer Free AMC for Demat account where ICICIDirect charges Rs 300 per annum AMC for Demat account.

Trading & Demat Account Opening Charges - Compare ICICIDirect with Upstox
Charges ICICIDirect Upstox
Trading Account Opening Fees Free Promotion offer: Free
Trading AMC Free Free
Demat Account Opening Fees Free Free
Demat AMC Rs 300 per annum Free
Provide DP Service Yes Yes
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About Brokerage Plans

Compare ICICIDirect vs Upstox on Plan Options

Plans are the most important feature you look when compare ICICIDirect with Upstox. This section compare on high level about type of plans offered by brokers. Multiple Plans - ICICIDirect provide Multiple Plans where Upstox doesn't offer. Monthly Plans - Both the brokers don't have Monthly Plans.

Compare ICICIDirect with Upstox on Plan Options
Plan Types ICICIDirect Upstox
Multiple Plans Yes No
Monthly Plans No No
Yearly Plans No No
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Account Opening Request

Account Opening

  Zerodha Upstox
Account Opening Request
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Brokerage Charges

Compare ICICIDirect vs Upstox on Brokerage Charges

ICICIDirect Brokerage Plan detail - ICICI Direct NEO is a flat brokerage plan that charges a flat fee of Rs. 20 per order on equity intraday, equity options, currency, and commodity derivative trading segment while offers free equity futures trading.

Upstox Brokerage Plan detail - Equity Delivery Free and Rs 20 Per executable order for others

Brokerage Charges - Compare ICICIDirect with Upstox
Brokerage Charges Compare ICICIDirect Upstox
Plan Name NEO Flat Discount Brokerage Plan Max Rs 20 Per Order Trading Plan
Equity Delivery 0.55% 2.5% or Rs 20 whichever is lower
Equity Intraday Flat Rs. 20 per order 0.05% or Rs 20 whichever is lower
Equity Futures Free (Rs. 0 brokerage) 0.05% or Rs 20 whichever is lower
Equity Options Flat Rs. 20 per order Flat Fee Rs 20
Currency Futures Flat Rs. 20 per order 0.05% or Rs 20 whichever is lower
Currency Options Flat Rs. 20 per order Flat Fee Rs 20
Commodity Trading Flat Rs. 20 per order Flat Fee Rs 20
Minimum Brokerage Rs 35 per trade NIL
Hidden Charges Yes Info Not Available
Funding Yes - 18% interest PA Info Not Available
Call & Trade Charges First 20 call free and Rs 25 there onwards. Rs 20 Per Executable Order
Auto Square off Charges First 20 call free and Rs 25 there onwards. Rs 20 Per Executable Order
Brokerage Calculator Brokerage Calculator for ICICIDirect Brokerage Calculator for Upstox
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Share Broker's Transaction Charges

Compare ICICIDirect vs Upstox on Transaction Charges

Compare ICICIDirect with Upstox on transaction charges and PCM fee by segment.

Transaction Charges - Compare ICICIDirect with Upstox
Transaction Charges Compare ICICIDirect Upstox
Equity Delivery Rs 325 Per Cr Rs 325 Per Cr
Equity Intraday Rs 325 Per Cr Rs 325 Per Cr
Equity Futures Rs 190 Per Cr Rs 210 Per Cr
Equity Options Rs 5000 Per Cr Rs 5500 Per Cr
Currency Futures Rs 100 Per Cr Rs 150 Per Cr
Currency Options Rs 4000 Per Cr Rs 6000 Per Cr
Commodity NA Non-Agri: Rs 360 Per Cr | Agri: Rs 275 Per Cr
Brokerage Charges Complete Brokerage Plans for icicidirect Complete Brokerage Plans for upstox
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Account Features

Compare ICICIDirect vs Upstox on Account Features

Compare ICICIDirect with Upstox on Account Features like 3-in-1 account, Algo Trading, NRI Trading, Margin Trading Funding and many more. Account Type - both the brokers offers 3-in-1 account which includes bank, trading and demat account. Algo Trading - Upstox offers Algo Trading where ICICIDirect doesn't offers Algo Trading. Margin Funding - ICICIDirect offers a margin funding where Upstox doesn't offers margin funding. NRI Trading - ICICIDirect offers NRI where Upstox doesn't offers NRI Trading.

Account Features - ICICIDirect with Upstox
Account Features Compare ICICIDirect Upstox
3 in 1 Account Yes, ICICIDirect have 3-in-1 accounts. Bank Account, Demat and Trading account. Yes, ICICIDirect have 3-in-1 accounts. Bank Account, Demat and Trading account.
Charting Yes Yes
Algo Trading No Yes
SMS Alerts Yes Yes
Online Demo Yes Yes
Online Portfolio Yes Yes
Margin Trading Funding Available Yes No
Combined Ledger for Equity and Commodity No Yes
Intraday Square-off Time 3:15PM 3:15PM
NRI Trading Yes No
Other Features NIL NIL
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Trading Platform

Compare ICICIDirect vs Upstox on Trading Platform

With our expert research team, we have compared all the major features of Trading platform b/w ICICIDirect and Upstox. This comparison covers Desktop Trading Platform, Web, Mobile for Windows, Android and iOS. We have provided links for mobile app to download and demo links for easy access.

Trading Platform - Compare ICICIDirect with Upstox
Trading Platform Compare ICICIDirect Upstox
Desktop Trading Platform Trade Racer Upstox Pro
Desktop Demo Desktop Demo Info Not Available
Desktop Platform (Windows) Yes No
Desktop Platform (Mac) Yes No
Web Trading Platform Yes Yes
Web Trading Detail https://www.icicidirect.com https://pro.upstox.com/
Web Trading Demo Web Trading Demo Web Trading Demo
Mobile Site Yes Yes
Mobile Trading Yes Yes
Mobile Trading App ICICI direct Mobile Upstox
Mobile Trading App Demo ICICI direct Mobile Demo Upstox Demo
Android Mobile App Yes Yes
Android App Download Andriod ICICI direct Mobile Download Andriod Upstox Download
iPhone Mobile App (IOS) Yes Yes
iOS App Download iOS ICICI direct Mobile Download iOS Upstox Download
Android Tablet App Yes Yes
iPad App (IOS) Yes Yes
Trading Software Charges Free Free
Equity Brokerage Calculator Equity Intraday and Delivery Brokerage Calculator for ICICIDirect Equity Intraday and Delivery Brokerage Calculator for Upstox
Futures Brokerage Calculator Futures Brokerage Calculator for ICICIDirect Futures Brokerage Calculator for Upstox
Options Brokerage Calculator Options Brokerage Calculator for ICICIDirect Options Brokerage Calculator for Upstox
Detail Detail on Trading Platforms for icicidirect Detail on Trading Platforms for upstox

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Broker Ratings by Users

Compare ICICIDirect vs Upstox on User Rating

  ICICIDirect Upstox
  267 Customer Reviews    Rate ICICIDirect 12 Customer Reviews    Rate Upstox
Fees Ratings 2.4 3.5
Trading Brokerage Rating 1.8 3.8
Trading Platform Usability 3.3 3.7
Customer Service Ratings 2.9 3.5
Overall Ratings Rated 2.5 stars Rated 3.7 stars
Broker Rating ICICIDirect is Rated 2.5 / 5 based on 267 customer reviews Upstox is Rated 3.7 / 5 based on 12 customer reviews
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Investment Offerings

Compare ICICIDirect vs Upstox on Investment Offerings

Compare ICICIDirect with Upstox on Investment Offerings like Online IPO Application, Equity Cash and F&O, Currency, Commodity Trading, Mutual Funds Investment, Bonds/NCD, EFT, Banking, Insurance, Forex Trading, Mutual Funds SIP, Equity SIP, PMS Services. Equity and Equity deravitives - Both broker offers trading/investment options in Equity and Equity Derivatives on both the exchanges NSE/BSE. Commodity Trading - Upstox offers trading options in Commodity (MCX) where ICICIDirect doesn't offer. Online Mutual Fund Investment - Both broker offers online mutual fund investment option. Portfolio Management Services (PMS) - ICICIDirect provide PMS Service where Upstox doesn't offer

Investment Offerings - Compare ICICIDirect with Upstox
Investment Offerings Compare ICICIDirect Upstox
Equity Cash and F&O Yes Yes
Currency Deravitives Yes Yes
Commodity No Yes
Online IPO Application Yes Yes
Mutual Funds Yes Yes
Bond / NCD Yes No
ETF Yes Yes
Banking Yes No
Insurance Yes No
Forex No No
MF SIP Investment Yes Yes
Equity SIP Investment Yes No
PMS Service Yes No
Other Investment Options NIL NIL
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Order Types

Compare ICICIDirect vs Upstox on Order Types

Order Type - Compare ICICIDirect with Upstox on offerings of order types. All the brokers provide CNC Order, MIS Order, NRML Order. The difference comes with the advance order type like cover order, bracket order, AMO and GTC order. Cover Orders (CO) - both brokers provides Cover Orders (CO). You can trade in equity and index derivatives using Cover Orders. Cover Orders (CO) are placing a compulsory stop loss and this is an Intraday position. With cover order broker give you additional margin, as this order are placed with compulsory SL. Bracket Orders (BO) - Upstox provides Bracket Orders (BO) where ICICIDirect doesn't offer.With the name its cleare in Bracket orders you lock in a profit by bracketing an order with two opposite-side orders. A BUY order is bracketed by a high-side sell limit order and a low-side sell stop order. You will get higher margin in bracket order as you are limiting your losses. After Market Orders (AMO)- both offers AMO facilities. The orders are sent to exchange on the next trading day. GTC Orders- ICICIDirect offers Good Till Cancelled (GTC) orders where Upstox doesn't support Good Till Cancelled (GTC) orders.

Order Types - Compare ICICIDirect with Upstox
Order Type Compare ICICIDirect Upstox
CNC order Yes Yes
MIS order Yes Yes
NRML order Yes Yes
Cover order Yes Yes
Bracket order No Yes
AMO-After Market Orders Yes Yes
GTC-Good Till Cancelled Yes No
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Customer Service Offered

Compare ICICIDirect vs Upstox on Customer Service

Compare ICICIDirect with Upstox on customer service offered by the broker. This section compares types of service offered by each broker for a quick resolution for query/issue you have.

Customer Support - Compare ICICIDirect with Upstox
Customer Service Compare ICICIDirect Upstox
24/7 Customer Service ICICIDirect vs Upstox - 24x7 customer support No No
Email Support ICICIDirect vs Upstox - Email Support Yes Yes
Onine Live Chat ICICIDirect vs Upstox - Onine Live Chat No Yes
Phone Support ICICIDirect vs Upstox - Phone Support Yes Yes
Toll Free Number ICICIDirect vs Upstox - Toll Free Number No No
Through Branches ICICIDirect vs Upstox - Through Branches Yes Yes
Customer Care Number ICICIDirect vs Upstox - Customer Care Number 1860 123 1122 +91 22 6130 9999
Account Opening Process ICICIDirect vs Upstox - Account Opening Process Online Online/Paperless
Customer Support Email ICICIDirect vs Upstox - Customer Support Email [email protected] [email protected] 
Knowledge Center/Education ICICIDirect vs Upstox - Knowledge Center/Education https://www.icicidirect.com/knowledge-center https://upstox.com/help-center/
Head Office Address ICICIDirect vs Upstox - Head Office Address/Corporate Address ICICI Centre,
H.T. Parekh Marg,
Churchgate,
Mumbai – 400020
Upstox Corporate Office
Sunshine Tower,
30th Floor,
Senapati Bapat Marg,
Dadar (W),
Mumbai - 400 013
Website ICICIDirect vs Upstox - Company Website https://www.icicidirect.com https://upstox.com/
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Tips/Research/Reports Published

Compare ICICIDirect vs Upstox on Research Reports, Tips

Compare ICICIDirect with Upstox on research reports and tips provided by the broker.

Research Reports - Compare ICICIDirect with Upstox
  ICICIDirect Upstox
Research Mutual Funds ICICIDirect vs Upstox - Research Mutual Funds Yes No
Research Equity Reports ICICIDirect vs Upstox - Research Equity Reports Yes No
Research ETF ICICIDirect vs Upstox - Research ETF Yes No
Daily Market Report ICICIDirect vs Upstox - Daily Market Report Yes No
Free Tips ICICIDirect vs Upstox - Free Tips Yes No
Quarterly Result Analysis ICICIDirect vs Upstox - Quarterly Results Yes No
News Alerts ICICIDirect vs Upstox - Yes No
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Demat Account

Compare ICICIDirect vs Upstox on Demat Account

Compare ICICIDirect with Upstox on Demat Service and Charges. When compare Broker A with Broker B on Dmeat account, we mainly focus on two points - Demat AMC and Debit Transaction Charges.

Demat AMC are the charges which one need to pay every year to maintain demat account. Some brokers offer Demat AMC for free, some charge onetime fee, some charge per annum fee. This is your recurring cost, so one should consider this cost when opening Demat account.

Demat AMC for Upstox is ₹300 PA where for ICICIDirect is ₹700 pa.

Second charges which we want to discuss are transaction charges on debit of shares or MF. For IPO, MF, Delivery trading – when one sell the script, there are debit transaction charges. These charges are apart from your brokerage and other regularity charges one need to pay.

Transaction charges on debit of ISIN for ICICIDirect is 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) where for Upstox is ₹13 + ₹5.50 CDSL charges.You can see this charges on debit of Equity/Mutual Funds from your demat account.

This section covers about demat charges, demat service and other details

Demat Charges - Compare ICICIDirect with Upstox
  ICICIDirect Upstox
DP Source CDSL CDSL
DP ID ICICIDirect vs Upstox - DP ID 14300 81800
Demat Account Annual Maintenance Charges(AMC) ₹700 pa ₹300 PA
Advance Deposit Rs. 7500/- , If the client is not having ICICI BANK Account NIL
Statutory charges Nil Nil
Transaction Charges on Debit (Per ISIN) 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) ₹13 + ₹5.50 CDSL charges
Demat ₹50 per set up ₹20 + ₹50 courier charges
Remat ₹25 for 100 securities upto max fee of Rs 3 lakh, MF Reconversion ₹25 per transaction ₹100 for every hundred securities or ₹25 per certificate (whichever is higher)
Pledge Creation 0.02% (Min ₹35 and Max ₹25,000) 0.02% of the transaction value (Min ₹50) + CDSL charges
Pledge Creation Confirmation 0.02% (Min ₹35 and Max ₹25,000) 0.02% of the transaction value (Min ₹50) + CDSL charges
Pledge Closure 0.02% (Min ₹35 and Max ₹25,000) 0.02% of the transaction value (Min ₹50) + CDSL charges
Pledge Closure Confirmation 0.02% (Min ₹35 and Max ₹25,000) 0.02% of the transaction value (Min ₹50) + CDSL charges
Pledge Invocation 0.02% (Min ₹35 and Max ₹25,000) 0.05% of the transaction value (Min ₹50)
Failed Instruction Charges ₹30 per transaction ₹50
Other Charges Nil Nil

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Special Offers,Advantages,Disadvantages

Compare ICICIDirect vs Upstox on Special Offers and Promotion

Compare ICICIDirect with Upstox on the general features, advantages, disadvantages, payout options, payout time, bank supported and charges, special offers and promotion.

Compare ICICIDirect vs Upstox on Special Offers and Promotion
  ICICIDirect Upstox
Pay In and Pay Out Options ICICIDirect vs Upstox - Pay In and Pay Out Options Pay-in/adding funds - Cheque, Online Bank Transfer from ICICI Bank.
Pay-out/Fund Withdrawal - Bank Transfer only.
pay-in/adding funbds - Cheque, UPI, Online Bank Transfer via IMPS,NEFT or RTGS, Netbanking from Upstox Pro
Pau-out/Fund Withdrawal - Bank Transfer only
Payout Time ICICIDirect vs Upstox - Payout Time Instant to ICICI Bank. Max 24 hrs except bank holidays
Bank Supported and Charges ICICIDirect vs Upstox - Bank Supported and Charges Info Not Available Around 30 banks allow instant credit facility with charges of Rs 7 from Upstox trading platform (Keynote) via ATOM service.
Bank Detail Direct from your ICICI bank account. HDFC Bank
Account Name - RKSV SECURITIES INDIA PVT.LTD.
Account Number -00600340067574
Account Type - Current
Account IFSC Code- HDFC0000060
Likes
  • 100% digital and paperless 3-in-1 account opening facility.
  • Trade on the BSE, NSE, MCX, and invest in other products.
  • Multiple brokerage plans for residents and NRI trading.
  • All kinds of trading platforms across web, app, and desktop versions.
  • Invest in mutual funds for free with ICICIdirect Money App.
  • Expert research calls and recommendations.
  • Sell stocks and get cash instantly with the e-ATM facility.
  • Advanced orders like bracket order, cover order, after market order, and basket order.
  • Place Valid Till Cancelled (VTC) order, valid for 45 days.
  • Informative articles, blogs, videos, learn hub, and Investonomics learning platform for beginners.
  • Margin funding
  • Loans on securities.
  • Dedicated customer services.

Detail Review...

  • Flat Rs. 20 brokerage across segments.
  • Invest across global companies in 25+ countries.
  • Apply for IPO and direct mutual funds for free.
  • Zero Demat AMC or annual maintenance charge.
  • Zero hidden costs.
  • Advanced orders like bracket order, cover order, and after-market order.
  • Advanced Pro web and mobile app-based trading platforms.
  • Upstox Developer Console to build your own trading platform using Python.
  • Upstox Bridge for AmiBroker to create and execute trading strategy.
  • Availability of margin against shares.

Detail Review...

Dislikes
  • High brokerage charges.
  • The broker levies a minimum brokerage fee, which varies across brokerage plans.
  • NEO flat discount brokerage plan (Rs. 20) charges a one-time subscription fee of Rs. 299.
  • Mutual fund investment with ICICIDirect is not free, as it charges a lower of Rs. 30 or 1.5% on SIP transaction and Rs. 100 fees on lumpsum investment.

Detail Review...

  • Equity delivery trading is not free and charged at a lower of Rs. 20 per order or 2.5%.
  • Upstox doesn’t have unlimited monthly trading plan.
  • Call & trade services are not free, charged at Rs. 20 per executed order.
  • Upstox doesn’t provide stock market trading tips and recommendations.
  • NRI trading is not available since Jan 2018.
  • 24/7 customer service is unavailable.

Detail Review...

Special Offers/Promo Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. Max Rs 20 for equity delivery, intraday, F&O, currency and commodities trades + Free Account Opening + Free Mutual Funds and IPOs
Enquiry Open Zerodha Account Now>> Open Upstox Account Now>>

Last Updated on 2022-12-20T01:09:17+00:00