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ICICIDirect Vs AxisDirect: Which one is better?

Both the brokers are registered with SEBI. ICICIDirect offers investmenet in Equity, F&O, Currency and Commodities, where AxisDirect offers investment in Equity, F&O and Currency only. The brokerage of ICICIDirect ranges between Rs. 20 while the brokerage of AxisDirect ranges between 0.05% to 0.5%. Both the brokers are Full Service brokers. ICICIDirect is having overall higher rating compare to AxisDirect. ICICIDirect is rated 4 out of 5 where AxisDirect is rated only 3.5 out of 5. Number of active customer for ICICIDirect is 18,69,925 where number of active customer for AxisDirect is 3,57,390. ICICIDirect is serving more customer compare to AxisDirect.

Here we present side-by-side comparison of ICICIDirect vs AxisDirect share brokers in India. The comparison is based on more than 100+ attributes for clear decision making. To be precise, we have compared ICICIDirect vs AxisDirect's on brokerage plans, Plan types, Customer Service, Maintenance fees, AMC, Trading Platforms, Rating, Reviews, Mobile App, Margin/Leverage/Exposure, Demat Account and Investment Options provided to Share Brokers in India. This will help you in make up your mind and clear things for you so that you can choose the best broker for youself. We also help our visitors with account opening.

Here we present side-by-side comparison of ICICIDirect vs AxisDirect share brokers in India. The comparison is based on more than 100+ attributes for clear decision making.

To be precise, we have compared ICICIDirect vs AxisDirect's on

  • Brokerage plans
  • Plan types
  • Customer Service
  • Maintenance fees
  • AMC
  • Trading Platforms
  • Rating
  • Reviews
  • Mobile App
  • Margin/Leverage/Exposure
  • Demat Account
  • Investment Options
  • And many more attributes

This will help you in make up your mind and clear things for you so that you can choose the best broker for yourself. We also help our visitors with account opening.

Compare ICICIDirect vs AxisDirect on Service

  ICICIDirect Compare
ICICIDirect
AxisDirect Compare
AxisDirect
Overall Rating
Brokerage Charges
Trading Platform
Investments Offering
Customer Service
Broker Type What is this parameter? Full Service Broker Full Service Broker
Exchanges Supported What is this parameter? NSE, BSE, MCX NSE, BSE
Active Clients 18,69,925 3,57,390
Broker Overview ICICIDirect is one of the top-rated full-service stock brokers serving an active clientele base of above 30 lakh. Its multiple trading & investing products, Rs. 20 NEO flat discount brokerage plan, reliable research and advisory, and advanced tec... Know more about ICICIDirect Axis Direct is a leading player in the retail broking space. The 3-in-1 account with Axis Direct is a single platform to trade in different asset classes, access innovative Ring powerful-technology trading platform, quality research calls & advis...Know more about AxisDirect
Broker Enquiry Request call back from Zerodha Request call back from Zerodha
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Account Opening Charges and AMC

Compare ICICIDirect vs AxisDirect on Trading & Demat Account Opening Charges

Comparison of ICICIDirect with AxisDirect on trading & demat account opening charges and AMC. Trading account opening charges - ICICIDirect offer Free account opening where AxisDirect charges Rs 999 for account opening. Demat AMC charges - ICICIDirect charges Rs 300 per annum AMC for Demat account where AxisDirect charges Rs 750 PA (Free for 1st year) AMC for Demat account.

Trading & Demat Account Opening Charges - Compare ICICIDirect with AxisDirect
Charges ICICIDirect AxisDirect
Trading Account Opening Fees Free Rs 999
Trading AMC Free Free
Demat Account Opening Fees Free Free
Demat AMC Rs 300 per annum Rs 750 PA (Free for 1st year)
Provide DP Service Yes Yes
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About Brokerage Plans

Compare ICICIDirect vs AxisDirect on Plan Options

Plans are the most important feature you look when compare ICICIDirect with AxisDirect. This section compare on high level about type of plans offered by brokers. Multiple Plans - Both the brokers provides Multiple Plans. You have option to select plan as per your trading streategy.. Monthly Plans - Both the brokers don't have Monthly Plans.

Compare ICICIDirect with AxisDirect on Plan Options
Plan Types ICICIDirect AxisDirect
Multiple Plans Yes Yes
Monthly Plans No No
Yearly Plans No No
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Account Opening Request

Account Opening

  Zerodha Zerodha
Account Opening Request
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Brokerage Charges

Compare ICICIDirect vs AxisDirect on Brokerage Charges

ICICIDirect Brokerage Plan detail - ICICI Direct NEO is a flat brokerage plan that charges a flat fee of Rs. 20 per order on equity intraday, equity options, currency, and commodity derivative trading segment while offers free equity futures trading.

AxisDirect Brokerage Plan detail - Axis Direct has a fixed % based brokerage plan that charge a fixed brokerage fee on trading across segments.

Brokerage Charges - Compare ICICIDirect with AxisDirect
Brokerage Charges Compare ICICIDirect AxisDirect
Plan Name NEO Flat Discount Brokerage Plan Fixed Brokerage Trading Plan (Percentage Based)
Equity Delivery 0.55% 0.50% (Each leg)
Equity Intraday Flat Rs. 20 per order 0.05% (Each leg)
Equity Futures Free (Rs. 0 brokerage) 0.05% (Each leg)
Equity Options Flat Rs. 20 per order Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 per lot
Currency Futures Flat Rs. 20 per order 0.05% (Each Leg)
Currency Options Flat Rs. 20 per order Intraday: Rs 0.01 per lot | Carry Forward: Rs 10 p
Commodity Trading Flat Rs. 20 per order Futures: 0.03% (Each leg)| Options: Rs. 50 per lot
Minimum Brokerage Rs 35 per trade NIL
Hidden Charges Yes No
Funding Yes - 18% interest PA Yes - 18% interest PA
Call & Trade Charges First 20 call free and Rs 25 there onwards. Free 20 calls per month, and after Rs. 20 per order
Auto Square off Charges First 20 call free and Rs 25 there onwards. 20 calls Free and after that Rs 20 per call
Brokerage Calculator Brokerage Calculator for ICICIDirect Brokerage Calculator for AxisDirect
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Share Broker's Transaction Charges

Compare ICICIDirect vs AxisDirect on Transaction Charges

Compare ICICIDirect with AxisDirect on transaction charges and PCM fee by segment.

Transaction Charges - Compare ICICIDirect with AxisDirect
Transaction Charges Compare ICICIDirect AxisDirect
Equity Delivery NSE:335 Per Cr | BSE:375 Per Cr NSE:335 Per Cr | BSE:375 Per Cr
Equity Intraday NSE:335 Per Cr | BSE:375 Per Cr NSE:335 Per Cr | BSE:375 Per Cr
Equity Futures NSE:200 Per Cr | BSE:FREE NSE:200 Per Cr | BSE:FREE
Equity Options NSE:5050 Per Cr | BSE:3700 Per Cr NSE:5050 Per Cr | BSE:3700 Per Cr
Currency Futures NSE:90 Per Cr | BSE:25 Per Cr NSE:90 Per Cr | BSE:25 Per Cr
Currency Options NSE:4000 Per Cr | BSE:100 Per Cr NSE:4000 Per Cr | BSE:100 Per Cr
Commodity NA
Brokerage Charges Complete Brokerage Plans for icicidirect Complete Brokerage Plans for axisdirect
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Account Features

Compare ICICIDirect vs AxisDirect on Account Features

Compare ICICIDirect with AxisDirect on Account Features like 3-in-1 account, Algo Trading, NRI Trading, Margin Trading Funding and many more. Account Type - both the brokers offers 3-in-1 account which includes bank, trading and demat account. Algo Trading - both doesn't offers Algo trading. Margin Funding - Both broker offers a margin funding. Interest need to be paid on borrowed money. NRI Trading - Both broker provides NRI Trading facility.

Account Features - ICICIDirect with AxisDirect
Account Features Compare ICICIDirect AxisDirect
3 in 1 Account Yes, ICICIDirect have 3-in-1 accounts. Bank Account, Demat and Trading account. Yes, ICICIDirect have 3-in-1 accounts. Bank Account, Demat and Trading account.
Charting Yes Yes
Algo Trading No No
SMS Alerts Yes Yes
Online Demo Yes Yes
Online Portfolio Yes Yes
Margin Trading Funding Available Yes Yes
Combined Ledger for Equity and Commodity No Yes
Intraday Square-off Time 3:15PM 2:45 PM
NRI Trading Yes Yes
Other Features NIL NIL
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Trading Platform

Compare ICICIDirect vs AxisDirect on Trading Platform

With our expert research team, we have compared all the major features of Trading platform b/w ICICIDirect and AxisDirect. This comparison covers Desktop Trading Platform, Web, Mobile for Windows, Android and iOS. We have provided links for mobile app to download and demo links for easy access.

Trading Platform - Compare ICICIDirect with AxisDirect
Trading Platform Compare ICICIDirect AxisDirect
Desktop Trading Platform Trade Racer Ring
Desktop Demo Desktop Demo Desktop Demo
Desktop Platform (Windows) Yes Yes
Desktop Platform (Mac) Yes No
Web Trading Platform Yes Yes
Web Trading Detail https://www.icicidirect.com https://login.axisdirect.in/
Web Trading Demo Web Trading Demo Web Trading Demo
Mobile Site Yes Yes
Mobile Trading Yes Yes
Mobile Trading App ICICI direct Mobile AxisDirect Ring Mobile App
Mobile Trading App Demo ICICI direct Mobile Demo AxisDirect Ring Mobile App Demo
Android Mobile App Yes Yes
Android App Download Andriod ICICI direct Mobile Download Andriod AxisDirect Ring Mobile App Download
iPhone Mobile App (IOS) Yes Yes
iOS App Download iOS ICICI direct Mobile Download iOS AxisDirect Ring Mobile App Download
Android Tablet App Yes Yes
iPad App (IOS) Yes Yes
Trading Software Charges Free Yes, DirectTrade - Rs 2999 PA
Equity Brokerage Calculator Equity Intraday and Delivery Brokerage Calculator for ICICIDirect Equity Intraday and Delivery Brokerage Calculator for AxisDirect
Futures Brokerage Calculator Futures Brokerage Calculator for ICICIDirect Futures Brokerage Calculator for AxisDirect
Options Brokerage Calculator Options Brokerage Calculator for ICICIDirect Options Brokerage Calculator for AxisDirect
Detail Detail on Trading Platforms for icicidirect Detail on Trading Platforms for axisdirect

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Broker Ratings by Users

Compare ICICIDirect vs AxisDirect on User Rating

  ICICIDirect AxisDirect
  267 Customer Reviews    Rate ICICIDirect 6 Customer Reviews    Rate AxisDirect
Fees Ratings 2.4 2.5
Trading Brokerage Rating 1.8 2.0
Trading Platform Usability 3.3 3.2
Customer Service Ratings 2.9 2.7
Overall Ratings 2.5 2.3
Broker Rating ICICIDirect is Rated 2.5 / 5 based on 267 customer reviews AxisDirect is Rated 2.3 / 5 based on 6 customer reviews
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Investment Offerings

Compare ICICIDirect vs AxisDirect on Investment Offerings

Compare ICICIDirect with AxisDirect on Investment Offerings like Online IPO Application, Equity Cash and F&O, Currency, Commodity Trading, Mutual Funds Investment, Bonds/NCD, EFT, Banking, Insurance, Forex Trading, Mutual Funds SIP, Equity SIP, PMS Services. Equity and Equity deravitives - Both broker offers trading/investment options in Equity and Equity Derivatives on both the exchanges NSE/BSE. Commodity Trading - AxisDirect offers trading options in Commodity (MCX) where ICICIDirect doesn't offer. Online Mutual Fund Investment - Both broker offers online mutual fund investment option. Portfolio Management Services (PMS) - ICICIDirect provide PMS Service where AxisDirect doesn't offer

Investment Offerings - Compare ICICIDirect with AxisDirect
Investment Offerings Compare ICICIDirect AxisDirect
Equity Cash and F&O Yes Yes
Currency Deravitives Yes Yes
Commodity No Yes
Online IPO Application Yes Yes
Mutual Funds Yes Yes
Bond / NCD Yes Yes
ETF Yes Yes
Banking Yes Yes
Insurance Yes Yes
Forex No No
MF SIP Investment Yes Yes
Equity SIP Investment Yes Yes
PMS Service Yes No
Other Investment Options NIL NIL
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Order Types

Compare ICICIDirect vs AxisDirect on Order Types

Order Type - Compare ICICIDirect with AxisDirect on offerings of order types. All the brokers provide CNC Order, MIS Order, NRML Order. The difference comes with the advance order type like cover order, bracket order, AMO and GTC order. Cover Orders (CO) - both brokers provides Cover Orders (CO). You can trade in equity and index derivatives using Cover Orders. Cover Orders (CO) are placing a compulsory stop loss and this is an Intraday position. With cover order broker give you additional margin, as this order are placed with compulsory SL. Bracket Orders (BO) - Both broker don't have Bracket Orders (BO).With the name its cleare in Bracket orders you lock in a profit by bracketing an order with two opposite-side orders. A BUY order is bracketed by a high-side sell limit order and a low-side sell stop order. You will get higher margin in bracket order as you are limiting your losses. After Market Orders (AMO)- both offers AMO facilities. The orders are sent to exchange on the next trading day. GTC Orders- Both offers Good Till Cancelled (GTC) orders. GTC means you place a buy or sell equity limit order and your order remains in the system until it executed or reaches the specified number of days.

Order Types - Compare ICICIDirect with AxisDirect
Order Type Compare ICICIDirect AxisDirect
CNC order Yes Yes
MIS order Yes Yes
NRML order Yes Yes
Cover order Yes Yes
Bracket order No No
AMO-After Market Orders Yes Yes
GTC-Good Till Cancelled Yes Yes
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Customer Service Offered

Compare ICICIDirect vs AxisDirect on Customer Service

Compare ICICIDirect with AxisDirect on customer service offered by the broker. This section compares types of service offered by each broker for a quick resolution for query/issue you have.

Customer Support - Compare ICICIDirect with AxisDirect
Customer Service Compare ICICIDirect AxisDirect
24/7 Customer Service ICICIDirect vs AxisDirect - 24x7 customer support No No
Email Support ICICIDirect vs AxisDirect - Email Support Yes Yes
Onine Live Chat ICICIDirect vs AxisDirect - Onine Live Chat No Yes
Phone Support ICICIDirect vs AxisDirect - Phone Support Yes Yes
Toll Free Number ICICIDirect vs AxisDirect - Toll Free Number No Yes
Through Branches ICICIDirect vs AxisDirect - Through Branches Yes Yes
Customer Care Number ICICIDirect vs AxisDirect - Customer Care Number 1860 123 1122 022-61480808
Account Opening Process ICICIDirect vs AxisDirect - Account Opening Process Online Online
Customer Support Email ICICIDirect vs AxisDirect - Customer Support Email [email protected] [email protected]
Knowledge Center/Education ICICIDirect vs AxisDirect - Knowledge Center/Education https://www.icicidirect.com/knowledge-center https://simplehai.axisdirect.in/learn/overview
Head Office Address ICICIDirect vs AxisDirect - Head Office Address/Corporate Address ICICI Centre,
H.T. Parekh Marg,
Churchgate,
Mumbai - 400020
Unit No. 2, Phoenix Market City,
15, LBS Road,
Near Kamani Junction,
Kurla (West),
Mumbai- 400 070.
Website ICICIDirect vs AxisDirect - Company Website https://www.icicidirect.com https://simplehai.axisdirect.in
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Tips/Research/Reports Published

Compare ICICIDirect vs AxisDirect on Research Reports, Tips

Compare ICICIDirect with AxisDirect on research reports and tips provided by the broker.

Research Reports - Compare ICICIDirect with AxisDirect
  ICICIDirect AxisDirect
Research Mutual Funds ICICIDirect vs AxisDirect - Research Mutual Funds Yes Yes
Research Equity Reports ICICIDirect vs AxisDirect - Research Equity Reports Yes Yes
Research ETF ICICIDirect vs AxisDirect - Research ETF Yes Yes
Daily Market Report ICICIDirect vs AxisDirect - Daily Market Report Yes Yes
Free Tips ICICIDirect vs AxisDirect - Free Tips Yes Yes
Quarterly Result Analysis ICICIDirect vs AxisDirect - Quarterly Results Yes Yes
News Alerts ICICIDirect vs AxisDirect - Yes Yes
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Demat Account

Compare ICICIDirect vs AxisDirect on Demat Account

Compare ICICIDirect with AxisDirect on Demat Service and Charges. When compare Broker A with Broker B on Dmeat account, we mainly focus on two points - Demat AMC and Debit Transaction Charges.

Demat AMC are the charges which one need to pay every year to maintain demat account. Some brokers offer Demat AMC for free, some charge onetime fee, some charge per annum fee. This is your recurring cost, so one should consider this cost when opening Demat account.

Demat AMC for AxisDirect is ₹500 pa where for ICICIDirect is ₹700 pa.

Second charges which we want to discuss are transaction charges on debit of shares or MF. For IPO, MF, Delivery trading – when one sell the script, there are debit transaction charges. These charges are apart from your brokerage and other regularity charges one need to pay.

Transaction charges on debit of ISIN for ICICIDirect is 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) where for AxisDirect is ₹10.You can see this charges on debit of Equity/Mutual Funds from your demat account.

This section covers about demat charges, demat service and other details

Demat Charges - Compare ICICIDirect with AxisDirect
  ICICIDirect AxisDirect
DP Source CDSL CDSL
DP ID ICICIDirect vs AxisDirect - DP ID 14300 49200
Demat Account Annual Maintenance Charges(AMC) ₹700 pa ₹500 pa
Advance Deposit Rs. 7500/- , If the client is not having ICICI BANK Account Nil
Statutory charges Nil Nil
Transaction Charges on Debit (Per ISIN) 0.04% (Min ₹30 and Max ₹25,000) + ₹5.50 (CDSL Charges) ₹10
Demat ₹50 per set up ₹3 per certificate
Remat ₹25 for 100 securities upto max fee of Rs 3 lakh, MF Reconversion ₹25 per transaction ₹10 for every hundred securities (Min ₹10)
Pledge Creation 0.02% (Min ₹35 and Max ₹25,000) ₹25
Pledge Creation Confirmation 0.02% (Min ₹35 and Max ₹25,000) ₹25
Pledge Closure 0.02% (Min ₹35 and Max ₹25,000) ₹25
Pledge Closure Confirmation 0.02% (Min ₹35 and Max ₹25,000) ₹25
Pledge Invocation 0.02% (Min ₹35 and Max ₹25,000) Nil
Failed Instruction Charges ₹30 per transaction Nil
Other Charges Nil Nil
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Special Offers,Advantages,Disadvantages

Compare ICICIDirect vs AxisDirect on Special Offers and Promotion

Compare ICICIDirect with AxisDirect on the general features, advantages, disadvantages, payout options, payout time, bank supported and charges, special offers and promotion.

Compare ICICIDirect vs AxisDirect on Special Offers and Promotion
  ICICIDirect AxisDirect
Pay In and Pay Out Options ICICIDirect vs AxisDirect - Pay In and Pay Out Options Pay-in/adding funds - Cheque, Online Bank Transfer from ICICI Bank.
Pay-out/Fund Withdrawal - Bank Transfer only.
Pay-in/adding funds - Cheque, Online Bank Transfer from Axis Bank.
Pay-out/Fund Withdrawal - Bank Transfer only.
Payout Time ICICIDirect vs AxisDirect - Payout Time Instant to ICICI Bank. Instant to Axis Bank.
Bank Supported and Charges ICICIDirect vs AxisDirect - Bank Supported and Charges Info Not Available Info Not Available
Bank Detail Direct from your ICICI bank account. Direct from your Axis bank account.
Likes
  • 100% digital and paperless 3-in-1 account opening facility.
  • Trade on the BSE, NSE, MCX, and invest in other products.
  • Multiple brokerage plans for residents and NRI trading.
  • All kinds of trading platforms across web, app, and desktop versions.
  • Invest in mutual funds for free with ICICIdirect Money App.
  • Expert research calls and recommendations.
  • Sell stocks and get cash instantly with the e-ATM facility.
  • Advanced orders like bracket order, cover order, after market order, and basket order.
  • Place Valid Till Cancelled (VTC) order, valid for 45 days.
  • Informative articles, blogs, videos, learn hub, and Investonomics learning platform for beginners.
  • Margin funding
  • Loans on securities.
  • Dedicated customer services.

Detail Review...

  • Open paperless 3-in-1 account (Bank + Demat + Trading).
  • One-stop shop to trade on BSE, NSE, and MCX.
  • Zero Demat AMC for 1st year for Axis Bank account holders.
  • Multiple brokerage plans for traders and investors.
  • Trade in options at flat Rs. 10/order.
  • Unlimited Brokerage-free options trading for the first month.
  • Ring revolutionary app and desktop-based platforms provide an investment opportunity.
  • Free trading tools like scanners, options strategies, advanced charting, & indicators.
  • Get free trading calls, investment ideas, and research reports.
  • Hassle-free investment in bonds & debenture on the “Yield” platform.
  • AI-powered investment ideas and wealth management advisory services.
  • Buy Now and Pay Later with E-margin.
  • Free 20 calls per month.

Detail Review...

Dislikes
  • High brokerage charges.
  • The broker levies a minimum brokerage fee, which varies across brokerage plans.
  • NEO flat discount brokerage plan (Rs. 20) charges a one-time subscription fee of Rs. 299.
  • Mutual fund investment with ICICIDirect is not free, as it charges a lower of Rs. 30 or 1.5% on SIP transaction and Rs. 100 fees on lumpsum investment.

Detail Review...

  • High account opening fees.
  • It charges a higher brokerage fee than discount brokers like Zerodha, Upstox, etc.
  • It does not have a flat discount brokerage plan.

Detail Review...

Special Offers/Promo Get ICICI Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds. Get Axis Direct 3-in-1 account, an integrated trading + demat + bank account for one-click investment in stock market and mutual funds.
Enquiry Open Zerodha Account Now>> Open Zerodha Account Now>>

Last Updated on 2023-09-14T04:34:26+00:00